Oulevi Draft Beer
Zhangyong Hou
Packaging Design Oulevi Draft Beer by Zhangyong Hou Oulevi is a packaging design for draft beer. The container is a stainless steel can with a net content of one liter and a flat development size of 274 mm long and 193 mm high. The printed graphic forms the outline of a glass of beer. Illustrations show the origin of the raw materials, which are barley from Australia, yeast from northern Europe and hops from North America. The glass symbol helps consumers recognize the brand from a distance. The aim of the design is to present the product story clearly on the shelf.
A' Design Award Winner
Oulevi Draft Beer by Zhangyong Hou is a winner of the A' Packaging Design Award. Oulevi Draft Beer earned the A' Design Award in 2021 and is showcased on Packaging Design Winners among other remarkable designs. Explore the project details, discover other works by Zhangyong Hou and see why Oulevi Draft Beer design sets itself apart from its competition.
About Oulevi
Packaging Design Oulevi Draft Beer by Zhangyong Hou Oulevi is a packaging design for draft beer. The container is a stainless steel can with a net content of one liter and a flat development size of 274 mm long and 193 mm high. The printed graphic forms the outline of a glass of beer. Illustrations show the origin of the raw materials, which are barley from Australia, yeast from northern Europe and hops from North America. The glass symbol helps consumers recognize the brand from a distance. The aim of the design is to present the product story clearly on the shelf. Oulevi earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and impartial academic review, where entries are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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