Hankol Liquor Packaging Design
Chen Yue
Packaging Design Hankol Liquor Packaging Design by Chen Yue Hankol is a packaging design for a sauce-flavour liquor. The name refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The concept originates from blind taste. Positive and negative figures are combined, and the silhouette of the founder is placed in the negative shape to express the idea of not forgetting the original intention. Chinese calligraphy and a seal are used in the typeface. The outer box is made of environmentally friendly EPP material, and a metal logo is inlaid on the front surface.
Silver A' Design Award Winner
Hankol Liquor Packaging Design by Chen Yue is a highly esteemed winner of the A' Packaging Design Award. Hankol Liquor Packaging Design earned the Silver A' Design Award in 2021 and is showcased on Packaging Design Winners among other exceptional designs. Explore the project details, discover other works by Chen Yue and see why Hankol Liquor Packaging Design design stands out from its competition.
About Hankol Liquor
Packaging Design Hankol Liquor Packaging Design by Chen Yue Hankol is a packaging design for a sauce-flavour liquor. The name refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The concept originates from blind taste. Positive and negative figures are combined, and the silhouette of the founder is placed in the negative shape to express the idea of not forgetting the original intention. Chinese calligraphy and a seal are used in the typeface. The outer box is made of environmentally friendly EPP material, and a metal logo is inlaid on the front surface. Hankol Liquor earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with professional design, and are selected by a grand jury, as high-quality entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated designs are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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Packaging Design Hankol Liquor Packaging Design by Chen Yue
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