Packaging Design Pepsi Football Packaging by Dennis Furniss Pepsi NFL Limited Edition is a series of beverage cans created for the market in Mexico. Four cans honour four American football teams: the Dallas Cowboys, the Pittsburgh Steelers, the Las Vegas Raiders and the New England Patriots. Each can uses the colour palette of its team. A dynamic illustration style shows players with exaggerated proportions to express the physical nature of the sport. The cans are made of aluminium and printed with high definition offset printing. The series was linked to a digital campaign and sold in stores and online.
Platinum A' Design Award Winner
Pepsi Football Packaging by Dennis Furniss is a winner of the A' Packaging Design Award. Pepsi Football Packaging earned the Platinum A' Design Award in 2021 and is showcased on Packaging Design Winners among other remarkable designs. Explore the project details, discover other works by Dennis Furniss and see why Pepsi Football Packaging design rises above its competition.
About Pepsi Football
Packaging Design Pepsi Football Packaging by Dennis Furniss Pepsi NFL Limited Edition is a series of beverage cans created for the market in Mexico. Four cans honour four American football teams: the Dallas Cowboys, the Pittsburgh Steelers, the Las Vegas Raiders and the New England Patriots. Each can uses the colour palette of its team. A dynamic illustration style shows players with exaggerated proportions to express the physical nature of the sport. The cans are made of aluminium and printed with high definition offset printing. The series was linked to a digital campaign and sold in stores and online. Pepsi Football earned the Platinum A' Design Award, the highest level of recognition in the A' Design Award & Competition. Platinum A' Design Award winner works combine exceptional design with superb innovation, and are selected by a grand jury, as the very best entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated projects are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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