Packaging Design ZhuoQing Instant Tea Essence by TIGER PAN ZhuoQing is a packaging design for an instant Pu'er tea essence powder. The powder is extracted through a long process and dissolves completely in water with no residue. The outer box is made of tinplate, the inner box of paper, and the single servings are wrapped in aluminium foil. The slim pull-out carton can be opened and held with one hand, and the reopenable structure keeps the package easy to carry and use. The graphics are based on folk embroidery patterns from Yunnan and show scenes of tea planting and picking.
Golden A' Design Award Winner
ZhuoQing Instant Tea Essence by TIGER PAN is a distinguished winner of the A' Packaging Design Award. ZhuoQing Instant Tea Essence earned the Golden A' Design Award in 2021 and is showcased on Packaging Design Winners among other outstanding designs. Explore the details of the project, discover other works by TIGER PAN and see why ZhuoQing Instant Tea Essence design rises above its competition.
About ZhuoQing
Packaging Design ZhuoQing Instant Tea Essence by TIGER PAN ZhuoQing is a packaging design for an instant Pu'er tea essence powder. The powder is extracted through a long process and dissolves completely in water with no residue. The outer box is made of tinplate, the inner box of paper, and the single servings are wrapped in aluminium foil. The slim pull-out carton can be opened and held with one hand, and the reopenable structure keeps the package easy to carry and use. The graphics are based on folk embroidery patterns from Yunnan and show scenes of tea planting and picking. ZhuoQing earned the Golden A' Design Award, one of the highest levels of recognition in the A' Design Award & Competition. Golden A' Design Award winner designs combine strong original concepts with outstanding technical mastery, and are selected by a grand jury, as exceptional entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where entries are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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