Tsingtao Beer Packaging
Tsingtao Brewery Culture Media Co., Ltd.
Packaging Design Tsingtao Beer Packaging by Tsingtao Brewery Culture Media Co., Ltd. Tsingtao Beer is a gift box packaging created for the 120th anniversary of the brand. The design holds three vintage Pilsner beers and is based on the distinctive architecture of Qingdao. The illustration combines local landmarks with brand culture, showing the link between the brand and the regional culture. The outer case unfolds to both sides, a movement inspired by the blossom of hops, one of the beer ingredients. The beers are revealed when the gift box is opened. Specialty paper is used, and production includes UV printing, hot stamping and embossing.
Silver A' Design Award Winner
Tsingtao Beer Packaging by Tsingtao Brewery Culture Media Co., Ltd. is a distinguished winner of the A' Packaging Design Award. Tsingtao Beer Packaging earned the Silver A' Design Award in 2022 and is showcased on Packaging Design Winners among other remarkable designs. Explore the details of the project, discover other works by Tsingtao Brewery Culture Media Co., Ltd. and see why Tsingtao Beer Packaging design sets itself apart from its competition.
About Tsingtao Beer
Packaging Design Tsingtao Beer Packaging by Tsingtao Brewery Culture Media Co., Ltd. Tsingtao Beer is a gift box packaging created for the 120th anniversary of the brand. The design holds three vintage Pilsner beers and is based on the distinctive architecture of Qingdao. The illustration combines local landmarks with brand culture, showing the link between the brand and the regional culture. The outer case unfolds to both sides, a movement inspired by the blossom of hops, one of the beer ingredients. The beers are revealed when the gift box is opened. Specialty paper is used, and production includes UV printing, hot stamping and embossing. Tsingtao Beer earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with advanced design, and are selected by a grand jury, as superior entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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