Packaging Design Japanese Sake Packaging Design by Shinji Yaoita This is a special sake design created to commemorate the 180th anniversary of Hasegawa Sake Brewery. 180 years of traditional taste and skills have been passed down through the generations, and the tree ring was used as the main visual to express history and the future. The colors of the entire outer box were inspired by ink painting to express tradition and luxury. The commemorative logo is printed in gold to match the family crest of the brewery. The bottle inside is a contrasting black image. The roughness of the bottle expresses the weight of tradition and technology.
Silver A' Design Award Winner
Japanese Sake Packaging Design by Shinji Yaoita is a highly esteemed winner of the A' Packaging Design Award. Japanese Sake Packaging Design earned the Silver A' Design Award in 2023 and is showcased on Packaging Design Winners among other outstanding designs. Explore the details of the project, discover other works by Shinji Yaoita and see why Japanese Sake Packaging Design design sets itself apart from its competition.
About Japanese Sake
Packaging Design Japanese Sake Packaging Design by Shinji Yaoita This is a special sake design created to commemorate the 180th anniversary of Hasegawa Sake Brewery. 180 years of traditional taste and skills have been passed down through the generations, and the tree ring was used as the main visual to express history and the future. The colors of the entire outer box were inspired by ink painting to express tradition and luxury. The commemorative logo is printed in gold to match the family crest of the brewery. The bottle inside is a contrasting black image. The roughness of the bottle expresses the weight of tradition and technology. Japanese Sake earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with advanced design, and are selected by a grand jury, as superior entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated designs are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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