Mirzam: Monsters Collection Chocolate Packaging
Backbone Branding
Packaging Design Mirzam: Monsters Collection Chocolate Packaging by Backbone Branding Chocolate-makers from the UAE (Dubai) needed a branding for handcrafted bean-to-bar chocolate. From the naming and identity to the product design and packaging, the team designed each element with a fascinating story around the whole concept. The brand based on journeys through the ancient Orient along long-forgotten ocean routes and pathways was created. A journey from one country to another, meeting monsters and mythical characters. The packaging design is the illusion of a journey between myth and reality.
Golden A' Design Award Winner
Mirzam: Monsters Collection Chocolate Packaging by Backbone Branding is a highly esteemed winner of the A' Packaging Design Award. Mirzam: Monsters Collection Chocolate Packaging earned the Golden A' Design Award in 2021 and is showcased on Packaging Design Winners among other exceptional designs. Explore the details of the project, discover other works by Backbone Branding and see why Mirzam: Monsters Collection Chocolate Packaging design sets itself apart from its competition.
About Mirzam: Monsters Collection
Packaging Design Mirzam: Monsters Collection Chocolate Packaging by Backbone Branding Chocolate-makers from the UAE (Dubai) needed a branding for handcrafted bean-to-bar chocolate. From the naming and identity to the product design and packaging, the team designed each element with a fascinating story around the whole concept. The brand based on journeys through the ancient Orient along long-forgotten ocean routes and pathways was created. A journey from one country to another, meeting monsters and mythical characters. The packaging design is the illusion of a journey between myth and reality. Mirzam: Monsters Collection earned the Golden A' Design Award, one of the highest levels of recognition in the A' Design Award & Competition. Golden A' Design Award winner designs combine strong original designs with outstanding innovation, and are selected by a grand jury, as exceptional entries in their respective categories, after fair, just, meritocratic and impartial academic review, where nominated designs are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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