Packaging Design Gemstone Liquor Packaging by Bao Liyuan The design refines and organises the history, culture and related elements of Fenjiu, integrating them implicitly with the product, re-upgrading the brand vision, breaking away from the traditional Fenjiu inherent packaging design,retaining its original incorporation of gemstone elements, adopting a turquoise premium colour scheme, focusing on the details and texture of the product, safeguarding the reputation and creating a light and luxurious image of Fenjiu.