Shan Ling 3 Shoes Packaging

Xusong Wang

Packaging Design Shan Ling 3 Shoes Packaging by Xusong Wang Shan Ling 3 is a limited edition packaging box that holds shoes, clothing and accessories for a sports team set. The triangular form differs from common rectangular boxes and lets all items lie flat inside. One box fits shoe sizes from 31 to 43, and the clothing is rolled to prevent wrinkles during transport. Environmentally friendly materials are used, and the reduced volume and weight lower material use and logistics costs. The graphics draw on Chinese calligraphy and on the legend of the carp leaping over the dragon gate, using fish, gate and water as core elements.

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