PIXIO Packing

Ivan Khalus and Oleh Berezovskyi

Packaging Design PIXIO Packing by Ivan Khalus and Oleh Berezovskyi PIXIO packaging concept visually communicates the product’s key feature - the versatility of a cube in pixel art style. Box transmits the pixio-block itself. Like Pixel art came from 8-bit computers and video game consoles – boxes are using the simplest tool – 8 cm cube with standard 16 colors. Available on the overwhelming majority of video subsystems where three bits encode RGB signals and the fourth bit encodes brightness. The design was created to make installations in retails. Based on the balance of limited colors, resolution, dimension to convey complicated concepts in an efficient way.


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