Off the Eaten Path Packaging
PepsiCo Design and Innovation
Ƙirar Kunshin Kaya Off the Eaten Path Packaging na PepsiCo Design and Innovation Off the Eaten Path is a packaging design for a range of premium plant based snacks. The snacks combine real vegetables such as chickpeas, black beans and peas in unexpected blends. The packaging gives the brand a united visual identity across every application. The design aims to help the brand stand out within the crowded better for you snack category. A small group of consumers took part in the development process and gave feedback at each stage. Consumer input guided the design decisions and supported a consistent brand experience.
Wanda ya ci A' Design Award na Zinariya
Off the Eaten Path Packaging na PepsiCo Design and Innovation yana cikin ayyukan da suka ci kyautar Kyautar Ƙirar Kunshin Kaya ta A'. Off the Eaten Path Packaging ya samu kyautar A' Design Award na Zinariya a 2020 kuma ana nuna shi a Packaging Design Winners tare da sauran zane-zane na musamman. Binciki bayanan aikin dalla-dalla, gano sauran ayyukan PepsiCo Design and Innovation kuma ga dalilin da ya sa zanen Off the Eaten Path Packaging ya zarce abokan takararsa.
Game da Off the Eaten Path
Ƙirar Kunshin Kaya Off the Eaten Path Packaging na PepsiCo Design and Innovation Off the Eaten Path is a packaging design for a range of premium plant based snacks. The snacks combine real vegetables such as chickpeas, black beans and peas in unexpected blends. The packaging gives the brand a united visual identity across every application. The design aims to help the brand stand out within the crowded better for you snack category. A small group of consumers took part in the development process and gave feedback at each stage. Consumer input guided the design decisions and supported a consistent brand experience. Off the Eaten Path ya samu kyautar A' Design Award na Zinariya, ɗaya daga cikin mafi girman matakan karramawa a A' Design Award & Competition. Zane-zanen da suka lashe A' Design Award na Zinariya sun haɗa manufofin zane na asali masu ƙarfi da bajinta ta ƙwarai a ƙirƙirar sabbin dabaru, kuma babban kwamitin alƙalai ne ke zaɓar su a matsayin ayyuka na musamman a rukunoninsu, bayan nazarin ilimi mai adalci, mai bin ƙa'idojin ɗabi'a, mai fifita cancanta kuma mai zaman kansa, inda ake kaɗa ƙuri'a kan ayyukan da aka tsayar ta hanyar tantancewar takwarori ba tare da sanin sunayen masu ayyukan ba, bisa ma'aunan tantancewa da aka riga aka kafa kuma aka bayyana wa jama'a.
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Ƙwarewar Zane ta Yau
Mai Zanen Yau Kowace rana A' Design Award yana gabatar da wani mai zane mai matuƙar basira, wanda ke ƙirƙirar zane-zane, kayayyaki, ayyuka da gine-gine na asali masu sabbin dabaru, a matsayin Mai Zanen Yau. A yau, muna farin cikin gabatar muku da ɗaya daga cikin manyan masu zanen duniya, wanda zane-zanensa ke sauya yadda muke rayuwa da mu'amala da duniya.
Hirar Zane ta Yau Karanta sabbin hirarraki da tattaunawa kan zane, ƙirƙira, fasaha da sabbin dabaru tsakanin 'yan jaridar zane da shahararrun masu zane, masu zanen gine-gine da manajojin alamomin kasuwanci na duniya. Koyi yadda masu zane da alamomin kasuwanci da suka lashe A' Design Award ke samar da zane mai ƙwarewa ta musamman.
Ƙungiyar Zane ta Yau Kowace rana A' Design Award yana gabatar da wata fitacciyar ƙungiyar zane da ta ci kyaututtuka, mai sabbin dabaru da basirar ƙirƙira, a matsayin Ƙungiyar Zane ta Yau. Gano ayyukan gine-gine, zane mai kyau, ado da sutura, zane na gani da dabarun zane masu asali da ƙirƙira daga manyan ƙungiyoyin zane a faɗin duniya.
Gwanin Zane na Yau Shirin Gwanin Zane na Yau na A' Design Award & Competition yana zaɓo fitattun gwanayen zane waɗanda ke kyautata duniyarmu da ingantattun kayayyaki da ayyukan da ke amfanar al'umma tare da ciyar da ita gaba. Gano kundin ayyukan masu zane na matakin duniya, shahararrun masu zanen gine-gine da masu ƙirƙirar sabbin abubuwa.
Fitaccen Mai Zane na Yau Kowace rana A' Design Award & Competition yana haskaka wani mai zane na ƙwarai, shahararren mai zanen gine-gine, jagoran ƙirƙira ko mai sabbin dabaru a matsayin Fitaccen Mai Zane na Yau. Ana zaɓar ayyukansa bisa cancanta a matsayin fitattun misalan zane mai kyau. Duba kundin zane-zanen da suka ci kyaututtuka.
Ra'ayin Zane na Yau Kowace rana A' Design Award & Competition yana gabatar da wani ra'ayin zane ko manufar ƙirƙira mai sabuwar dabara ta musamman, wadda ke nuna tunani na asali da mafita mai amfani, a matsayin Ra'ayin Zane na Yau. Gano manufofi masu ban sha'awa da suka ci kyaututtuka, sabbin hanyoyin aiki da hangen nesa masu ba da ilhama daga faɗin duniya.
Alamar Kasuwancin Zane ta Yau Kowace rana A' Design Award & Competition yana gabatar da wata fitacciyar alamar kasuwanci mai ba zane muhimmanci a matsayin Alamar Kasuwancin Zane ta Yau. Ana duba asalin alamar, hangen nesanta na ƙirƙira, kayayyaki da ayyukan kamfanoni da cibiyoyi masu sabbin dabaru. Gano alamomin kasuwanci da suka ci kyaututtuka da manyan zane-zanensu.
Salon Zane na Yau Kowace rana A' Design Award & Competition yana duba wani sabon salon zane na asali a matsayin Salon Zane na Yau. Ana nuna salo masu tasowa, sauye-sauyen ƙayatarwa da sabbin hanyoyin ƙirƙira a gine-gine, ado da sutura, fasaha, zane na gani, kayayyaki da sauran fannoni. Gano sabbin salon zane a yau.
Kun shirya samun karramawa a duniya?
Tsayar da zanenku yau a A' Design Award, ku samu gurbi cikin mafi kyawun zane-zanen duniya a Packaging Design Winners.
Tsayar Yanzu