Lay's Flavor Swap Influencer Kit Food Packaging
PepsiCo Design and Innovation
Uyilo lwePakheji Lay's Flavor Swap Influencer Kit Food Packaging ngumyili PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program.
Luphumelele ibhaso A' Design Award
Uyilo Lay's Flavor Swap Influencer Kit Food Packaging, olwenziwe ngumyili PepsiCo Design and Innovation, luphumelele ibhaso ngodumo olukhulu kukhuphiswano Ibhaso le-A' loYilo lwePakheji. Uyilo Lay's Flavor Swap Influencer Kit Food Packaging luphumelele ibhaso A' Design Award ngonyaka 2022 yaye luboniswa kwiwebhusayithi Packaging Design Winners phakathi kweminye imisebenzi yoyilo encomekayo. Funda iinkcukacha zale projekthi, fumana eminye imisebenzi eyenziwe ngumyili PepsiCo Design and Innovation uze ubone ukuba kutheni uyilo Lay's Flavor Swap Influencer Kit Food Packaging lugqwesa olukhuphisana nalo.
Malunga noyilo Lay's Flavor Swap Influencer Kit
Uyilo lwePakheji Lay's Flavor Swap Influencer Kit Food Packaging ngumyili PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program. Uyilo Lay's Flavor Swap Influencer Kit luphumelele ibhaso A' Design Award kwizinga leNtsimbi, iwonga elihloniphekileyo kukhuphiswano A' Design Award & Competition. Imisebenzi yoyilo ekwizinga leNtsimbi ibonisa izimvo ezisisiseko esomeleleyo noyilo lobungcali, yaye ikhethwa liqumrhu elikhulu labagwebi ukuze ipapashwe phakathi kwemisebenzi ephumelele amabhaso, emva kovavanyo lwezemfundo olunobulungisa, olunyanisekileyo, olusekelwe kumgangatho womsebenzi noluzimeleyo, apho imisebenzi engenisiweyo ivotelwa kusetyenziswa inkqubo yophononongo ngoogxa abangazaziyo izazisi zabangenisi, ngokwemilinganiselo yovavanyo esekwe kwangaphambili nefumaneka eluntwini.
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Ukugqwesa koYilo loSuku
Umyili woSuku Yonke imihla ibhaso A' Design Award libonisa umyili onetalente enkulu, owenza imisebenzi yoyilo, iimveliso, iiprojekthi nezakhiwo zentsusa nezintsha, njengoMyili woSuku. Namhlanje, siyavuya ukukubonisa omnye wabona bayili bagqwesileyo ehlabathini, omisebenzi yakhe ichaphazela indlela esiliva nesiliphila ngayo ihlabathi.
Udliwano-ndlebe loyilo loSuku Funda udliwano-ndlebe neencoko zamva nje ngoyilo, ubuchule bokudala, iteknoloji nokusungula phakathi kweentatheli zoyilo nabayili, abayili bezakhiwo nabaphathi beempawu abadumileyo kwihlabathi liphela. Funda indlela abayili neempawu eziphumelele ibhaso A' Design Award abavelisa ngayo uyilo olugqwesileyo nolubalaseleyo.
Iqela loyilo loSuku Yonke imihla ibhaso A' Design Award libonisa iqela loyilo elahlukileyo, eliphumelele amabhaso, elisungulayo nelinobuchule bokudala njengeQela loyilo loSuku. Hlola iiprojekthi zentsusa nezinobuchule obukhulu kulwakhiwo, kuyilo oluhle, kwifashoni, kuyilo lwemizobo nakwisicwangciso soyilo, ezenziwe ngamaqela oyilo aphambili kwihlabathi liphela.
Igqala loyilo loSuku Likhethwa lukhuphiswano A' Design Award & Competition, iGqala loyilo loSuku liqaqambisa amagqala oyilo enza ihlabathi lethu libe yindawo engcono ngeemveliso neeprojekthi ezikumgangatho ophezulu ezinceda neziqhubela uluntu phambili. Hlola iingqokelela zemisebenzi yabayili abakumgangatho wehlabathi, abayili bezakhiwo abadumileyo nabasunguli.
Umyili okhethiweyo woSuku Yonke imihla ukhuphiswano A' Design Award & Competition luqaqambisa umyili ogqwesileyo, umyili wezakhiwo odumileyo, inkokeli kwezobuchule bokudala okanye umsunguli njengoMyili okhethiweyo woSuku. Imisebenzi yakhe ikhethwa ngokomgangatho wayo njengomzekelo obalaseleyo woyilo oluhle. Hlola iingqokelela zemisebenzi yoyilo ephumelele amabhaso.
Ingcamango yoyilo yoSuku Yonke imihla ukhuphiswano A' Design Award & Competition lubonisa ingcamango yoyilo entsha kakhulu okanye ingcinga enobuchule ebonisa ukucinga okwentsusa nezisombululo ezisebenzayo njengeNgcamango yoyilo yoSuku. Hlola iingcamango ezimangalisayo eziphumelele amabhaso, iindlela ezintsha zokwenza nezimbono ezikhuthazayo ezivela kwihlabathi liphela.
Uphawu loyilo loSuku Yonke imihla ukhuphiswano A' Design Award & Competition lubonisa uphawu oluhloniphekileyo olukhokelwa luyilo njengoPhawu loyilo loSuku, luhlola ubuntu balo, umbono wobuchule, iimveliso neeprojekthi zeenkampani namaziko asungulayo. Fumana iimpawu eziphumelele amabhaso nemisebenzi yazo yoyilo egqwesileyo.
Umkhwa woyilo woSuku Yonke imihla ukhuphiswano A' Design Award & Competition luhlola umkhwa woyilo wentsusa njengoMkhwa woyilo woSuku, lubonise izimbo ezivelayo, iimbono zobuhle eziguqukayo neendlela ezintsha zobuchule kulwakhiwo, kwifashoni, kubugcisa, kwimizobo, kwiimveliso nakokunye. Fumana imikhwa yoyilo yamva nje namhlanje.
Ingaba uyilo lwakho luza kuba lolulandelayo ukuphumelela?
Imisebenzi yoyilo ephumelele ibhaso A' Design Award iboniswa kwiwebhusayithi Packaging Design Winners kubafundi bethu abathanda uyilo kwihlabathi liphela.
Ngenela Ukhuphiswano