Yanjing White Beer Liquor Package
Beijing Yanjing Brewery Co., Ltd.
包装设计 Yanjing White Beer Liquor Package 由 Beijing Yanjing Brewery Co., Ltd. Yanjing White Beer is a packaging design for bottled and canned beer. The graphics combine Chinese and German cultural references, with colors drawn from a German football uniform and images of malt and hops as a tribute to Germany, the origin of white beer. A shield shaped title panel highlights the product name and keeps the layout balanced. The can follows the size of an average palm for a secure hold, and the tapered bottle can be gripped at any height. The bottle is made of recyclable glass and the can of recyclable aluminum.
A' Design Award 铜奖 获奖作品
Yanjing White Beer Liquor Package 由 Beijing Yanjing Brewery Co., Ltd. 创作，是 A' 包装设计奖 的广受认可的获奖作品。Yanjing White Beer Liquor Package 于 2021 荣获 A' Design Award 铜奖，与其他非凡设计一同在 Packaging Design Winners 展示。探索项目详情，发现 Beijing Yanjing Brewery Co., Ltd. 的其他作品，了解 Yanjing White Beer Liquor Package 为何能在众多参赛设计中脱颖而出。
关于 Yanjing White Beer
包装设计 Yanjing White Beer Liquor Package 由 Beijing Yanjing Brewery Co., Ltd. Yanjing White Beer is a packaging design for bottled and canned beer. The graphics combine Chinese and German cultural references, with colors drawn from a German football uniform and images of malt and hops as a tribute to Germany, the origin of white beer. A shield shaped title panel highlights the product name and keeps the layout balanced. The can follows the size of an average palm for a secure hold, and the tapered bottle can be gripped at any height. The bottle is made of recyclable glass and the can of recyclable aluminum. Yanjing White Beer 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的创新融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对参赛作品进行投票。
