包装设计 Shuanghui Rebrand Packaging 由 TIGER PAN Shuanghui Rebrand is a packaging design for a cooked ham product sold in China. The redesign keeps the original brand elements and replaces pixelated images with geometric graphics, so the package can be recognized from a distance. Views of the product from different angles and in different combinations are simplified into rounded shapes. Three groups of bright colors separate the different flavors. A clear information layout and a unified series system help shoppers find the desired item quickly. The new brand lettering follows a gentle arc.
A' Design Award 铜奖 获奖作品
Shuanghui Rebrand Packaging 由 TIGER PAN 创作,是 A' 包装设计奖 的获奖作品。Shuanghui Rebrand Packaging 于 2022 荣获 A' Design Award 铜奖,与其他卓越设计一同在 Packaging Design Winners 展示。探索项目详情,发现 TIGER PAN 的其他作品,了解 Shuanghui Rebrand Packaging 为何能在众多参赛设计中独树一帜。
关于 Shuanghui Rebrand
包装设计 Shuanghui Rebrand Packaging 由 TIGER PAN Shuanghui Rebrand is a packaging design for a cooked ham product sold in China. The redesign keeps the original brand elements and replaces pixelated images with geometric graphics, so the package can be recognized from a distance. Views of the product from different angles and in different combinations are simplified into rounded shapes. Three groups of bright colors separate the different flavors. A clear information layout and a unified series system help shoppers find the desired item quickly. The new brand lettering follows a gentle arc. Shuanghui Rebrand 荣获 A' Design Award 铜奖,这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的设计融为一体,由大型评审团经过公平、公正、择优且独立客观的学术评审,选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准,按照盲审同行评议流程,对提名设计进行投票。








