包装设计 Hailuo In-Ear Headphone 由 Xiaomi Hailuo is a packaging design created for an in-ear headphone. Instead of showing a product photograph, the packaging presents an image of a sliced nautilus shell with the headphone placed inside the spiral cavity. The spiral form of the shell is linked to the resonance of sound. The whole image is embossed on the surface to give the nautilus a real feeling. Silver paper with black ink gives the package a low sparkle that suggests advanced technology. The draw-out box holds two layers, so the headphone and its wires are seen first and the accessories rest below.
A' Design Award 金奖 获奖作品
Hailuo In-Ear Headphone 由 Xiaomi 创作,是 A' 包装设计奖 的获奖作品。Hailuo In-Ear Headphone 于 2020 荣获 A' Design Award 金奖,与其他卓越设计一同在 Packaging Design Winners 展示。深入了解项目细节,发现 Xiaomi 的其他作品,了解 Hailuo In-Ear Headphone 为何能在众多参赛设计中表现出众。
关于 Hailuo
包装设计 Hailuo In-Ear Headphone 由 Xiaomi Hailuo is a packaging design created for an in-ear headphone. Instead of showing a product photograph, the packaging presents an image of a sliced nautilus shell with the headphone placed inside the spiral cavity. The spiral form of the shell is linked to the resonance of sound. The whole image is embossed on the surface to give the nautilus a real feeling. Silver paper with black ink gives the package a low sparkle that suggests advanced technology. The draw-out box holds two layers, so the headphone and its wires are seen first and the accessories rest below. Hailuo 荣获 A' Design Award 金奖,这是 A' Design Award & Competition 最高级别的荣誉之一。A' Design Award 金奖 获奖设计将鲜明的原创理念与出色的专业规划融为一体,由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审,选为各自类别中的杰出参赛作品。评审依据预先制定并公开的评价标准,按照盲审同行评议流程,对提名作品进行投票。








