包裝設計 Shangri La Red Wine 作者: Pufine Creative Shangri La is a packaging design for a series of three red wines. The labels use traditional Oriental ink painting textures to suggest the flow of wine and the trunk of an old vine. Placed side by side, the three packages form one winding trunk. Each package carries an animal from the producing area: a butterfly for air, a fish for water and a pika for soil. The labels are made of kapok paper with a rough surface, and embossing forms the texture of old bark. The design draws attention to traditional art and to the natural environment.
A' Design Award 銀獎得獎作品
由Pufine Creative創作嘅Shangri La Red Wine,係A' 包裝設計獎嘅得獎作品。Shangri La Red Wine喺2021榮獲A' Design Award 銀獎,並同其他矚目設計一齊喺Packaging Design Winners展示。深入了解項目細節,發掘Pufine Creative嘅其他作品,了解Shangri La Red Wine嘅設計點樣喺同場作品中脫穎而出。
關於Shangri La
包裝設計 Shangri La Red Wine 作者: Pufine Creative Shangri La is a packaging design for a series of three red wines. The labels use traditional Oriental ink painting textures to suggest the flow of wine and the trunk of an old vine. Placed side by side, the three packages form one winding trunk. Each package carries an animal from the producing area: a butterfly for air, a fish for water and a pika for soil. The labels are made of kapok paper with a rough surface, and embossing forms the texture of old bark. The design draws attention to traditional art and to the natural environment. Shangri La榮獲A' Design Award 銀獎,係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同專業嘅設計結合,經過公平、秉持公義、擇優同不偏不倚嘅學術評審後,由大型評審團選為各自類別嘅高質素參賽作品;參賽作品均依據預先訂立並公開嘅評審準則,透過匿名同行評審程序投票評選。








