The Taste of Heritage Instant Coffee
Shawn Goh Chin Siang
包裝設計 The Taste of Heritage Instant Coffee 作者： Shawn Goh Chin Siang The design was inspired by the client’s background – a family business, from generation to generation. In order to preserve and pass on the taste, the product ‘The Taste of Heritage’ was launched. It also serves as a symbol of Malaysian tourism, so the designer came up with the concept of preserving the cultural heritage, incorporating the client’s ideas, integrated the long-standing cultures of various ethnic groups into the design to make more people understand Malaysian culture and be enthusiastic about Malaysian Art.
A' Design Award 銀獎得獎作品
由Shawn Goh Chin Siang創作嘅The Taste of Heritage Instant Coffee，係A' 包裝設計獎嘅備受推崇嘅得獎作品。The Taste of Heritage Instant Coffee喺2021榮獲A' Design Award 銀獎，並同其他矚目設計一齊喺Packaging Design Winners展示。深入了解項目細節，發掘Shawn Goh Chin Siang嘅其他作品，了解The Taste of Heritage Instant Coffee嘅設計點樣喺同場作品中脫穎而出。
關於The Taste of Heritage
包裝設計 The Taste of Heritage Instant Coffee 作者： Shawn Goh Chin Siang The design was inspired by the client’s background – a family business, from generation to generation. In order to preserve and pass on the taste, the product ‘The Taste of Heritage’ was launched. It also serves as a symbol of Malaysian tourism, so the designer came up with the concept of preserving the cultural heritage, incorporating the client’s ideas, integrated the long-standing cultures of various ethnic groups into the design to make more people understand Malaysian culture and be enthusiastic about Malaysian Art. The Taste of Heritage榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創新思維同先進嘅設計結合，經過公平、秉持公義、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅高質素參賽作品；獲提名作品均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
