Packaging Design Dukang Liquor The Maker of Chinese Baijiu by TIGER PAN Dukang Liquor is a packaging design for a Chinese baijiu. The bottle is shaped from top to bottom to form the abstract profile of Cao Cao, a historical military strategist and poet whose verse gave the brand its name. The cap recalls the headwear of officials of the period after the Han dynasty, and the body is carved like a gown, which also gives a steady grip. Glass is used instead of the ceramic common to similar brands, so the surface gains gloss and texture. The outer box is decorated with a vector painting of Luoyang, the ancient capital.
Silver A' Design Award Winner
Dukang Liquor The Maker of Chinese Baijiu by TIGER PAN is an esteemed winner of the A' Packaging Design Award. Dukang Liquor The Maker of Chinese Baijiu earned the Silver A' Design Award in 2023 and is showcased on Packaging Design Winners among other remarkable designs. Explore the project details, discover other works by TIGER PAN and see why Dukang Liquor The Maker of Chinese Baijiu design stands out from its competition.
About Dukang Liquor
Packaging Design Dukang Liquor The Maker of Chinese Baijiu by TIGER PAN Dukang Liquor is a packaging design for a Chinese baijiu. The bottle is shaped from top to bottom to form the abstract profile of Cao Cao, a historical military strategist and poet whose verse gave the brand its name. The cap recalls the headwear of officials of the period after the Han dynasty, and the body is carved like a gown, which also gives a steady grip. Glass is used instead of the ceramic common to similar brands, so the surface gains gloss and texture. The outer box is decorated with a vector painting of Luoyang, the ancient capital. Dukang Liquor earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine creativity with professional design, and are selected by a grand jury, as superior entries in their respective categories, after fair, just, meritocratic and impartial academic review, where nominated designs are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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