Ugly Monster Package

Ugly Monster Package 由 JBBC BRANDING CONSULTANCY 创作，是 A' 包装设计奖 的广受认可的获奖作品。Ugly Monster Package 于 2020 荣获 A' Design Award 铜奖，与其他非凡设计一同在 Packaging Design Winners 展示。深入了解项目细节，发现 JBBC BRANDING CONSULTANCY 的其他作品，了解 Ugly Monster Package 为何能在众多参赛设计中独树一帜。

包装设计 Ugly Monster Package 由 JBBC BRANDING CONSULTANCY Ugly Monster is packaging for a popsicle product made in Taiwan. The design shows a green character with a rugged surface, inspired by guava, a fruit grown in the town of Yanchao. Fluorescent green gives the character a positive and lively look. The body and the legs have an unbalanced ratio, and the character has no hands, so the form appears funny. The package measures 70 mm in width, 195 mm in length and 20 mm in height. The aim is to promote the product and to draw attention to the small town and its farmers. Ugly Monster 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、公正、择优且独立客观的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。