包装设计 Xin You Ran Baijiu Beverage 由 Wen Liu Xin You Ran Baijiu is a packaging design for a Chinese liquor released for a zodiac year. The main visual image combines Chinese calligraphy with landscape painting. The bold outline of the calligraphy is joined with the spatial depth and fine detail of the painting, so the two art forms read as one image. The theme is Hai, the sign of the pig in the Chinese zodiac. Paper, ceramic and wood are used together to express Chinese cultural character. The box measures 180 mm in length, 150 mm in width and 320 mm in height.
A' Design Award 银奖 获奖作品
Xin You Ran Baijiu Beverage 由 Wen Liu 创作,是 A' 包装设计奖 的获奖作品。Xin You Ran Baijiu Beverage 于 2020 荣获 A' Design Award 银奖,与其他卓越设计一同在 Packaging Design Winners 展示。深入了解项目细节,发现 Wen Liu 的其他作品,了解 Xin You Ran Baijiu Beverage 为何能在众多参赛设计中脱颖而出。
关于 Xin You Ran Baijiu
包装设计 Xin You Ran Baijiu Beverage 由 Wen Liu Xin You Ran Baijiu is a packaging design for a Chinese liquor released for a zodiac year. The main visual image combines Chinese calligraphy with landscape painting. The bold outline of the calligraphy is joined with the spatial depth and fine detail of the painting, so the two art forms read as one image. The theme is Hai, the sign of the pig in the Chinese zodiac. Paper, ceramic and wood are used together to express Chinese cultural character. The box measures 180 mm in length, 150 mm in width and 320 mm in height. Xin You Ran Baijiu 荣获 A' Design Award 银奖,这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与先进的设计融为一体,由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审,选为各自类别中出类拔萃的参赛作品。评审依据预先制定并公开的评价标准,通过盲审同行评议流程,对提名设计进行投票。








