Lipton Pop Art Special Edition Beverage

Lipton Pop Art Special Edition Beverage 由 PepsiCo Design and Innovation 创作，是 A' 包装设计奖 的广受认可的获奖作品。Lipton Pop Art Special Edition Beverage 于 2021 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Packaging Design Winners 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Lipton Pop Art Special Edition Beverage 为何能在众多参赛设计中脱颖而出。

包装设计 Lipton Pop Art Special Edition Beverage 由 PepsiCo Design and Innovation Lipton Pop Art Special Edition is a collection of miniature beverage cans designed for the Russian market. Each 250 ml can carries bright graphics inspired by the bold aesthetic of Pop Art and the styles of distinctive artists. The colourful artwork is combined with the playful and imaginative character of the Lipton brand. The aim is to bring part of the gallery experience into stores and to help the packaging stand out on a crowded shelf. The small format is light and easy to carry, so the drink suits consumption on the go. Lipton Pop Art Special Edition 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、公正、择优且公正无私的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。